LABASAD
In an era where artificial intelligence is transforming the creative industry, the Online Master in Generative Artificial Intelligence for Creatives professionals equips designers with the skills to harness AI-driven tools and techniques to enhance their work. This program is designed for graphic designers, digital artists, and creative professionals who want to integrate artificial intelligence into their workflows, from image generation and branding to animation, and AI-powered sound creation. Through hands-on training with cutting-edge AI tools, advanced prompting techniques, automation strategies, and multimedia applications, students will learn to collaborate with AI rather than compete with it. With a strong focus on practical applications and industry relevance, this master’s degree prepares graduates for the future of design, positioning them for high-demand roles in AI-enhanced creativity across design studios, tech companies, and media industries.
Graphic Designers & Digital Artists. Professionals looking to integrate AI into their design process, from generating visuals to automating repetitive tasks and enhancing creativity.
Motion Designers & Multimedia Creators. Creatives working in animation, video editing, and interactive media who want to explore AI-generated motion graphics, video synthesis, and AI-driven sound design.
Filmmakers & Video Production Professionals. Directors, producers, and editors aiming to integrate AI at every stage of the filmmaking process: from scriptwriting and storyboarding to real-time VFX and intelligent editing tools.
Branding Professionals. Experts in advertising, branding, and social media content creation who want to use AI to automate campaign assets, generate personalized visuals, and optimize design workflows.
Equip students with hands-on expertise in AI-driven tools like Midjourney, DALL·E, Photoshop AI, and Runway to enhance creativity and streamline design workflows.
Teach effective prompt engineering, iterative refinement, and automation strategies to help designers generate high-quality, AI-enhanced visuals, animations, and branding assets.
Enable students to integrate AI into diverse creative fields, including graphic design, motion graphics, and sound design, fostering innovative multimedia applications.
Gain a strong foundation in AI principles while exploring ethical considerations, societal effects, and the broader impact of AI-driven tools. Emphasize fairness, responsible usage, and their role in creative practices.
Provide industry-relevant knowledge and hands-on experience to help designers future-proof their careers, positioning them for roles in AI-powered creative industries, agencies, and tech-driven companies.
The Online Master in Generative Artificial Intelligence for Creatives lasts 12 months and is made up of a total of 13 courses grouped into 5 modules.
Multi-awarded Creative Director working at the intersection of art, tech and communication. She has developed her career between advertising agencies such as Wunderman, DDB and Usted and tech companies such as Meta. She has collaborated with globally-renowned brands and cultural institutions like Hermès, Coach, Apple, Sony, Dior, Louis Vuitton Foundation, NASA among others. In 2018, she was named Webby Award Honoree for Best Content in Art and Culture, hailed as “the Internet Highest Honor” by The New York Times. She’s leading the Master in Fashion Creative Direction at Istituto Europeo di Design in Barcelona.
Creative Agencies & Design Studios. AI driving creative designer, art director and copywriter.
Entertainment Studios & Music Production: AI-Assisted Concept Artist Storyboard Designer, or Virtual Production Specialist.
Media & Publishing Companies: Content creator for digital and print media.
Independent & Freelance Careers: AI-Generated Art Entrepreneur, Freelance AI Creative Consultant.
Education: AI & Creativity Educator in art schools and innovation programs. AI Tools Trainer for creative professionals
AI skills to enhance existing careers in graphic design, visual arts, architecture, advertising, and interactive media
LABASAD’s proprietary Master awarded to all students upon satisfactory completion of the master’s program.
